You also shape high-quality digital experiences. You keep the website fresh, performant, and conversion-focused, while continuously improving landing pages and user journeys. As a key user of Microsoft Dynamics CRM, you structure and improve lead management processes, qualify leads before handover to Sales, and help teams get the most value from marketing technologies. 5 years experience in Commercial Marketing, Digital Marketing, Business Management & Data Analytics / Business Intelligence * Experience in digital channels : SEO, SEM, social media, email, web, paid advertising, campaign planning and digital strategy. * Proven experience in analyzing marketing data; knowledge of KPIs and ROI measurement. * Strong experience with CRM (Microsoft Dynamics, Hubspot), marketing automation tools, CMS (WordPress, Drupal), analytics tools (Google Analytics, AEM), Paid Media Tools (Search console, keywords tools, analytics)
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