Mastery of trade marketing, retail dynamics, and e-retail. The client is looking for Marketing Manager to join his team in Brussels. The Marketing Manager is responsible for implementing the local marketing strategy for the brands in the portfolio distributed in selective perfumery (April FraBelux). Adapting the Marketing Strategy to Local Specificities * Translate global marketing strategies provided by partner brands into activation plans tailored to the local market. * Lead the marketing calendar of launches and key moments for the entire brand portfolio. Trade Marketing & Retail Activation * Develop 360° activation plans: POS materials, B&M operations, animations, sampling, gifting sets, CRM initiatives, and
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