You manage the innovation funnel, cross division, in close collaboration with the product owners (they are in charge of ideation and development). As market manager, you are in charge of the final launch step, where you align with all stakeholders to ensure a successful product launch. You act as the process owner for innovation management, go-to-market, market and customer intelligence, and digital channel processes. As process owner, you ensure continuous improvement including process adoption, perfomance monitoring, prioritisation and implementation of improvements (related to process, people & systems).
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