Good understanding of marketing and digital process frameworks and processes, business intelligence both on traditional and advanced analytics (data science, predictive). o Good understanding of digital and marketing process management and improvement, including CRM, ecommerce and business intelligence - You act as the for innovation management, go-to-market, market and customer intelligence, and digital channel processes. As process owner, you ensure continuous improvement including process adoption, perfomance monitoring, prioritisation and implementation of improvements (related to process, people & systems). * Education: Master's degree; a background in Business Economics or Business Engineering is considered a plus. o Essential is extensive experience (5 to 10 years) in digital omnichannel marketing and sales strategy, organisation, processes and platforms in a B
more