Our ambition is to move beyond being seen as a commodity‑driven business and become the trusted advisor to our customers' brands, by elevating Customer Experience into a strategic differentiator, deepening partnerships, and enabling the creation of unique, sustainable chocolate experiences that delight consumers and create lasting value. Act as the for CX intelligence, ensuring customer signals (NPS, journey data, customer behavioral insights, market insights, amongst others) are translated into business implications that drive experience-led value creation and stronger advocacy for the Barry Callebaut brand. As we look ahead, shifting market dynamics and rapid advances in technology require us to sharpen a bold and unified direction for our Customer Experience (CX). This vision builds on a foundation of simplification, digitalization, and market proximity, enabling an unmatched ...
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