As part of our marketing team, you will own growth across the entire customer lifecycle, from awareness and acquisition to activation, retention and expansion. You will design, execute and optimize marketing initiatives that fuel pipeline growth, boost revenue and strengthen hsbcad's presence in the global offsite timber construction market. * Plan, prioritize, and experiment with growth strategies across the full marketing and sales funnel * Ensure the website supports performance marketing and inbound strategies Marketing Automation and Outreach * Implement and optimize email marketing and LinkedIn outreach strategies * Support alignment between marketing activities and sales pipeline quality * Measure and report on ROI across all marketing activities * 3 - 5 years of experience in B2B growth marketing * Master or Bachelor degree in Marketing, or an equivalent study with ...
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