As a regional marketer you are responsible for all marketing efforts for your region in order to retain, acquire and develop clients and generate leads for our sales department, so they can reach their sales targets.
- Based on thorough analysis of business results, you design a tactical marketing plan in collaboration with your Regional Manager, and translate this into actions with a corresponding communication mix. You elaborate the campaign in collaboration with the creative team and adjust where necessary, while following up on ROI.
- You collaborate with your colleagues from other regions in order to work as efficiently as possible and share bigger campaigns
- Your concern is adjusting global campaigns to meet regional needs.
- You are in contact with PR & advertising contacts in your region in order to be present in the regional trade press.